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Safaricom, in partnership with Standard Investment Bank and ALA Capital, has introduced the groundbreaking Ziidi Money Market Fund (MMF), accessible directly via M-PESA. Launched in December 2024, this fund has already gained remarkable traction, with over 450,000 investors opting in and KES 2.85 billion in assets under management by January 2025.
With a minimum investment of just KES 100, zero transaction fees, and the promise of instant withdrawals, Ziidi MMF is democratizing access to investment opportunities for Kenyans across all income levels. It eliminates the barriers traditionally associated with investing, offering a seamless and convenient way for individuals to grow their wealth through their mobile phones.
This initiative marks Safaricom’s bold expansion into wealth management, leveraging its ubiquitous mobile platform to integrate financial inclusion with innovation. By bridging the gap between ordinary Kenyans and structured investments, the Ziidi MMF promises to transform the culture of saving and investing, empowering individuals to take charge of their financial future.
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Josh Dunn
01 Jan 2045 at 12:00pmLorem ipsum dolor sit amet elit. Integer lorem augue purus mollis sapien, non eros leo in nunc. Donec a nulla vel turpis tempor ac vel justo. In hac platea dictumst.
ReplyJosh Dunn
01 Jan 2045 at 12:00pm
Lorem ipsum dolor sit amet elit. Integer lorem augue purus mollis sapien, non eros leo in nunc. Donec a nulla vel turpis tempor ac vel justo. In hac platea dictumst.
ReplyJosh Dunn
01 Jan 2045 at 12:00pm
Lorem ipsum dolor sit amet elit. Integer lorem augue purus mollis sapien, non eros leo in nunc. Donec a nulla vel turpis tempor ac vel justo. In hac platea dictumst.
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